‘Receipts don't lie’: Arizona ice cream business accuses food reviewer of lying after he posts an honest review and discovers they messed with his order, the creator proves them wrong

Author image for Bar Mor Hazut
Bar Mor Hazut • Senior Editor
Jul 16, 2026 9:45 AM EDT

A food reviewer walks into a small business in Arizona to order their signature soft cookie and ice cream and write an honest review. 

SergSayEat orders 2 full sundae bowls and pays $17 for each, but when he sits down to eat and film his review, he realizes the portions are a lot smaller than advertised. He isn't sure whether this was the actual portion size or if they got his order wrong, but he proceeds with his review. He also notes that they forgot to add a certain chocolate drizzle he requested, and even reveals that there was a hair on his ice cream.

Overall, his experience wasn't so positive.

His honest review, however, didn't get many views on his TikTok account. It was only after the business owner himself saw the video and decided to respond that things started to get a lot messier and a lot more popular online…

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  • The original review by sergsayseat

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    via sergsayseat

  • “Definitely doesn't worth $17” - Serg after getting his order and seeing the small size.

  • "There's a hair on it"

    Cheezburger Image 10648015360
    via sergsayseat

  • "Somebody's eyelash is on my ice cream"

    Cheezburger Image 10648014848
    via sergsayseat

  • The business decided to respond to Serg's claims by sending him a DM and accusing him of lying. They claim Surg was “throwing shade” because they refused to give him the order for free and continued to ridicule Serg for his honest and fair review.

    After he posted their response on his story, the conflict started to get a lot more traction, and the original review video started to get a lot more attention.

    Still, the business refused to apologize and began accusing Serg of lying on their own social media page, too. Other users were shocked by their response and their lack of accountability. It was only after Serg came with the receipts and proved without a doubt that he was telling the truth that the business started to sing a different tune. All of a sudden, Serg received an apology DM and even an attempt at a refund, but by then, it was way too late for a sorry.

    He posted another video explaining the entire situation from start to finish…

  • "Addressing the Bake and Serg comotion"

    bake Bake Tempe, AZ baketempeaz 10K followers - 64 posts You don't follow each other on Instagram You both follow comidas.az and 8 others View profile MON 8:12 PM Throwing shade because we didn't give it to you for free, huh? I remember you Mr, I do content for a living as if I'm supposed to bend over and give it to you for free Share that Message... +
    via sergsayseat

  • Serg's story

    dagokie - Sofi Serve Tempe, Az bake the Cookie Shoppe Guadalupe Explore this place 61 com bake Take Out Ah Reply bakeTempe - Creator Single scoop -$11 2 Reply Oliver bakeTempe yet he paid $17... 42m Reply bakeTempe Oliver Is that what he said? Lying isn't nice 23m lets talkkkk abouttt itttt eeeeeee accuse me of lying after i was a PAYING customer? receipts dont lie 61022 viewers 8
    via sergsayseat

  • The original receipt, proving Serg paid $17 for a single scoop

    bake Tempe, AZ bake the Cookie Shoppe Tence 1825 E Quadalupe Rd F105 Tempe, AZ 85283 Take Out Server: Trung N Check #75 Ordered: Sergio 7/5/28 2:08 PM 1 Chocolate Chip Scoop-e-Bowl Sundae $17.00 Milk Chocolate 1 Oreo Milkshake Scoop-a-Bowl Sundae Pistachio Cream $17.00 Subtotal Tax Total Input Type DEBIT Transaction Type Authorization Pyment 20 Agitation 10 lication Label Card Reader $34.00 $2.78 $38.78 C (EMV Chip Read) xxxxxxxxxx5106 Sale Pending** CbwnCh 2000000s-1943. US DEBIT BBPOS Powered
    via sergsayseat

  • The business's attempt at an apology

    Yo! This is Chad with bake...saw the video we fed up- looks like we gave ya the wrong order. Team might have jumped the gon on ya - talked to them.../ not our best moment - not sure if we can make it up to ya - but I told them to refund asap...
    via sergsayseat

  • Serg's response

    chad.... you were the one that messaged me that horrible message on instagram, and ik that because youre the first guy i spoke to. refund is unnecessary because i went in as a paying customer in high hopes because i was brought in by online advertising. im not a liar, i gave an honest review.
    via sergsayseat
  • Hey, thanks messaging me back. I don't run the social media but I definitely was at the store - refund as been processed - you are a not a liar I'm sorry For me my team - everything
    via sergsayseat

  • All the business needed to do was to respond to the initial review with an apology, and perhaps an invitation back for a better experience, and the whole thing would have been forgotten in seconds. It was their lack of accountability and how quickly they accused a customer of lying that shocked people and pushed customers away from this business, perhaps forever.

    Social media is highly important for a business's image, so the actions here can really cause damage to its success. Even after apologizing, people are never going to forget how this business behaved in the first place. 

    In this case, bad advertising is harmful and could definitely have been avoided.

  • Watch the honest review video here!

    via SergSaysEat

  • Watch Serg's video addressing the comotion

    via SergSaysEat

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reviews customer service content business owner content creator ice cream food review food order tiktok
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